Innovative, not imitative.
We believe in forging our own path. Originality isn’t just a choice; it’s a reflection of our commitment to creating something truly unique.
About us · Who are we?
prpl pineapple.
We see business as deeply personal and rooted in the realities of human imperfection.
Progress happens when we embrace both the strengths and tensions within people and organizations. By balancing contrasts like logic and emotion or strategy and execution, we approach challenges with intention, creativity, and a holistic mindset that drives impact. We thrive in the tension where opposing ideas don’t compete—they complement. It’s in holding grace alongside truth, or strategy with execution, that we find our edge.
These dichotomies aren’t just how we work—they’re who we are.
The pineapple story
What the heck is a prpl pineapple?
The first thing everybody wants to know is ‘what the heck is a prpl pineapple?’ As we prepared to launch in 2019, we brainstormed elements that describe our journey and the type of organization we want to grow to be.
Chapter 01
Why prpl
First, the color purple is a blend of two polarizing parts, red and blue. Individually the two colors have connotations attached to them. Courage and wisdom. Passionate and calm. Urgent and paced. Love and trust. But when put together, red and blue create a new element – purple.
If you’ve ever met Jay and Kaylin, the striking contrast of their personalities and skill sets very much reflect the contrast of red and blue. But together, they create the elements of purple – balance, harmony, thoughtfulness, grace, and ideation.
Just like the color purple is a fusion of opposite, ‘prpl’ is about trusting the mind to connect the dots. By leaving out the vowels, we’re making a statement: innovation doesn’t need to spell everything out. It’s about seeing potential where others see gaps, and using imagination to create something bold, balanced, and entirely unique.
Chapter 02
Why a pineapple
Now – a pineapple, really? Yes, we know there are a lot of connotations tied to pineapples these days. But we chose a pineapple because it symbolizes hospitality, generosity, strength, and growth.
If you’ve ever taken time to look up, how a pineapple is grown, you may have been as surprised as us to learn that pineapples grow on a 1:1 ratio. First, the crown is cut off and planted in nutrient rich soil with the ideal temperature and precipitation conditions. Roots are established and after 18 to 24 months, a single pineapple emerges. This process is intentional and precise. It requires patience and commitment. Much like the work with our clients.
The experience and service we strive to provide every customer is symbolically represented in the visual brand we have created.
What we stand for
This, not that.
Innovative,
Transformative, not transactional.
We’re here to invest in you. Every relationship we build is rooted in trust, collaboration, and a shared commitment to growth.
Partners, not adversaries.
We’re championing your goals and working alongside you every step of the way. No games, no hidden agendas—just a true partnership.
Optimized, not wasteful.
We don’t believe in waste—everything we do is designed to drive effectiveness for your organization.
Immersive, not superficial.
We integrate into every level of your organization, working with your team to integrate and change your organization from the inside out.
Scalable, not stagnant.
We build solutions designed to scale alongside your organization—no ceilings, no stagnation, just sustainable growth.
Our dedicated team
Meet the crew.
Kaylin CordovaCo-OwnerResource CreatorProblem SolverGreat Question-AskerRead more →
Jay CordovaCo-OwnerMind MapperIdea GeneratorInformation ArchitectRead more →
Colin ElmsCustomer Success StrategistStrategic ThinkerExperience DesignerConnection CreatorRead more →
Brad McIlwainSenior Director, Managed ServicesManaged ServicesHelp DeskCloud OperationsRead more →
Dave HaasSenior Data + Implementation SpecialistData ArchitectureCRM ImplementationData MigrationRead more →
Ryan ReedyProjects + Managed ServicesProject DeliveryTraining + AdoptionClient SupportRead more →
Thomas PriceManaged ServicesHelp DeskMicrosoft 365 + GoogleManaged ServicesRead more →
The VA TeamSupport TeamMeet the team →
Access to expertise
Our expertise is your advantage.
From strategic planning to flawless execution, we bring deep knowledge and sharp skills across every service we offer. Whether it’s crafting a clear vision, building the right systems, or delivering impactful results, we focus on what we do best to move your business forward.
We couldn’t do it without them
Who we collaborate with.
Work with us
Ready to get started?
Tell us where you’re headed. A real person from our Fishers, IN team will follow up.
ABOUT US
prpl pineapple.
Who Are We?We see business as deeply personal and rooted in the realities of human imperfection. Progress happens when we embrace both the strengths and tensions within people and organizations. By balancing contrasts like logic and emotion or strategy and execution, we approach challenges with intention, creativity, and a holistic mindset that drives impact.
We thrive in the tension where opposing ideas don’t compete—they complement. It’s in holding grace alongside truth, or strategy with execution, that we find our edge.
These dichotomies aren’t just how we work—they’re who we are.
These dichotomies aren’t just how we work—they’re who we are.
The Pineapple Story
The first thing everybody wants to know is ‘what the heck is a prpl pineapple?’ As we prepared to launch in 2019, we brainstormed elements that describe our journey and the type of organization we want to grow to be.
First, the color purple is a blend of two polarizing parts, red and blue. Individually the two colors have connotations attached to them. Courage and wisdom. Passionate and calm. Urgent and paced. Love and trust. But when put together, red and blue create a new element – purple.
If you’ve ever met Jay and Kaylin, the striking contrast of their personalities and skill sets very much reflect the contrast of red and blue. But together, they create the elements of purple – balance, harmony, thoughtfulness, grace, and ideation.
Just like the color purple is a fusion of opposite, ‘prpl’ is about trusting the mind to connect the dots. By leaving out the vowels, we’re making a statement: innovation doesn’t need to spell everything out. It’s about seeing potential where others see gaps, and using imagination to create something bold, balanced, and entirely unique.
Now – a pineapple, really? Yes, we know there are a lot of connotations tied to pineapples these days. But we chose a pineapple because it symbolizes hospitality, generosity, strength, and growth.
If you’ve ever taken time to look up, how a pineapple is grown, you may have been as surprised as us to learn that pineapples grow on a 1:1 ratio. First, the crown is cut off and planted in nutrient rich soil with the ideal temperature and precipitation conditions. Roots are established and after 18 to 24 months, a single pineapple emerges. This process is intentional and precise. It requires patience and commitment. Much like the work with our clients.
The experience and service we strive to provide every customer is symbolically represented in the visual brand we have created.
Innovative, not imitative.
We believe in forging our own path. Originality isn’t just a choice; it’s a reflection of our commitment to creating something truly unique.
Transformative, not transactional.
We’re here to invest in you. Every relationship we build is rooted in trust, collaboration, and a shared commitment to growth.
Partners, not adversaries.
We’re championing your goals and working alongside you every step of the way. No games, no hidden agendas—just a true partnership.
Optimized, not wasteful.
We don’t believe in waste—everything we do is designed to drive effectiveness for your organization.
Immersive, not superficial.
We integrate into every level of your organization, working with your team to integrate and change your organization from the inside out.
Scalable, not stagnant.
We build solutions designed to scale alongside your organization—no ceilings, no stagnation, just sustainable growth.
Our Team
Meet The Crew
Our Dedicated Team
Ryan
Reedy
Team Member 💼
Thomas
Price
Team Member 💼
Access to Expertise
Our expertise is your advantage. From strategic planning to flawless execution, we bring deep knowledge and sharp skills across every service we offer. Whether it’s crafting a clear vision, building the right systems, or delivering impactful results, we focus on what we do best to move your business forward.
Our Partners
Who we collaborate with
We couldn't do it without them
Work With Us